Type Society Assignment: Researching and selecting typefaces

Researching and Selecting Typefaces 

During my research I decided to select fonts that I had a specific liking too. I wanted each font to have a good background within the industry showing their effectiveness over time. Also selecting a font with rich history and common usage was an interest to me as I wanted to find out how the font had been used in different projects and designs. 

During my font selection I came across a number of different websites that were excellent in presenting the best most exciting fonts being used within the industry. They helped me research preliminary data that gave me an idea of what each font represents and portrays. 


Garamond
https://99designs.co.uk/blog/creative-inspiration-en-gb/8-famous-fonts-and-designers-who-made-them/


Origins: One of the oldest typefaces still in use. Estimated to have arisen around 1530 in France. A time of political and social turbulence in France, this was an era in which new typefaces were needed to articulate new ideas. The typeface was later acquired by French and German foundries after Garamond’s death and has been revitalized for use as a font in the 20th century.

Claims to fame: Mostly used for copy. Still the most prominent font in French book publishing. Featured in the Abercrombie & Fitch logo. Famously purported to be able to save the United States $400 million due to its lighter strokes (spoiler alert: it was a miscalculation).


https://www.behance.net/gallery/48243243/Agane-Typeface-Free-font

Designed with wayfinding signage in mind, and equally suitable for user interfaces or anything that requires legibility from an angle, Aganè is a clean sans-serif from Swiss graphic, UI and type designer Danilo De Marco. Free for personal and commercial use, Aganè was inspired by Noorda Font by Bob Noorda, FF Transit by Erik Spiekermann, and Frutiger by Adrian Frutiger.









http://www.fontfabric.com/cheque-font/

Based on geometric shapes and with a classic, vintage look, Cheque started off as a student project by Fontfabric's Mirela Belova, then grew into a full display font. At its best when used in headlines or compositions, it comes in Regular and Black versions that are free for both personal and commercial use.









http://mikkonuuttila.com/jaapokki/

With my latest holiday being to Scandinavian countries this font really struck a chord with me a brought back memories of my time in Finland.

Jaapokki is a beautiful sans-serif font featuring clean lines, two alternatives and large set of glyphs that’s great for headlines, posters, logos and more. And Rob Hampson, head of design at The Bot Platform, is particularly attracted to the more unusual elements of this free font family, which was created by Finnish designer Mikko Nuuttila.

“I found Jaapokki around a year ago and instantly fell in love with it,” Hampson explains. “In fact, it’s the font I chose to use on my personal website. It has a range of choices, with some being more experimental than others. For example, ‘alternative subtract’ [shown above] experiments with removing elements of the font. This is definitely one to use at larger sizes.”

















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