Garamond Research

Garamond Research

The Garamond typeface was created by French type designer Claude Garamont. Garamont was born in the 16th century and worked as a type designer, publisher and punch-cutter in Paris.


Garamond cut type in the upright style in italic and Greek. In Garamond’s early life roman type has been replacing the black letter gothic type which was used in some French printing.


Above is the Blackletter style that Garamond’s font and roman style lettering came to replace.

He worked in the tradition of old-style serif letter design. This involved letters being produced with an organic structure that is similar to handwriting with a pen but instead with a slightly more structured and upright design. This influential design was taken from his punch-cutter Francesco Griffo who was making works for Venetian printer Aldus Manutius.

The old style serif is generally used for printing body text and books. Following a dip in popularity through the eighteenth and nineteenth century a wide number of modern revival faces in the same Garamond style have been made.

The Garamond font has been used on countless occasions. The Harry Potter books were printed in Adobe Garamond and Abercrombie & Fitch also use Garamond as their logo typeface.


Garamond Research Links

Wiki Garamond (Font):

https://en.wikipedia.org/wiki/Garamond

Wiki Garamond (Artist)

https://en.wikipedia.org/wiki/Claude_Garamond

Original Info site:

https://99designs.co.uk/blog/creative-inspiration-en-gb/8-famous-fonts-and-designers-who-made-them/

Further info

https://www.bathroomreader.com/2011/11/the-history-of-fonts-typefaces/


Abercrombie & Fitch logo

http://redalertpolitics.com/2013/05/26/losing-its-cool-abercrombie-fitch-reports-thin-quarterly-profits-as-store-sales-fall-13/

Blackletter & Image

https://en.wikipedia.org/wiki/Blackletter


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