9th October, Design Materials Assignment and House Style

9th October, Design Materials Assignment and House Style
At the start of the lesson we were introduced to the Assignment, we discussed the points we would be marked on and how we are expected to progress. I have a good idea of want I want to do and I am now going to look at getting this noted down and planned out thoroughly.

We then finished cutting out stencils and started spray painting. I am happy with how my work turned out and I think this way of presenting work is very effective. The design process involved taking a portrait picture we liked off the internet, we then used Photoshop to filter the image into B&W. We could then control the amount of effect the shadows had on the image. I then used this to find the correct level of shadow that defined the facial features clearly.


We then printed this image off, laminated the paper and cut around the shadows. We then used spray paint to paint through the stencil.  

Stencil:


Spray Finish: 



In the afternoon, we were then introduced to 3D printing and the programme Cinema 4D. We were taught the basic techniques behind using the programme and creating a 3D printed object.

House Style

 - How corporations create a consistent recognisable brand across their different platforms, this makes it easily recognisable for customers and clients

The BBC use a consistent brand across their products, this is shown in their use of the same typeface and branding style throughout BBC News, BBC Sport, BBC Music and many more.

KERRANG also use a similar magazine cover style in all their editions in order to help show their specific brand. This style is also targeted specifically toward their age group which is young teenagers.

During the lesson, we looked at different tools that can help with design management within Adobe InDesign. I found looking at these tools very useful as it can easily speed up processes when creating designs.

One tool we looked into was Character Styles, this allows the designer to save specific options for different text styles. For example, if a title was created and it needs to be continued throughout the design then these parameters can be saved and easily applied to the next text input.

During the lesson we looked at:

- Character
- Character Styles
- Swatches
- Paragraph
- Text Wrapping
- Linking Text Boxes

Below I have shown some design work I have done using greyscale images a bold cyan colour and a range of different page layouts. I think the contrast between the greyscale images and bold blue worked really well. I also thought that the edge to edge images work really well and make a big effect on the reader of the material.





   

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